Meet the Entrepreneur: Allison Mitchell
Grades: 9 - 12

Video Description: Allison Mitchell never planned to be a handbag designer, but now it’s her full-time job and her bags are gaining notice. She’s also at the forefront of putting St. Louis back on the fashion industry’s map in the process.

Type of Video: Profile*
Unique Video ID: Business-17**

Quick Ideas for Using the Video:

  • Ask students to explore the concept of “Startup Business” and come up with their own business idea pitches.
  • Have students discuss if they believe female entrepreneurs face unique challenges than their male counterparts.
  • Use the video as part of your students’ exploration of careers and business practices to give students insight into what it takes to create their own business.


*Profile videos use a first-person/first-hand approach to highlight interesting people doing interesting things in the area of study.

**The unique Video ID can be used to quickly locate a single video in the ET collection. This search function is designed to let teachers assign students to watch a specific video and have only that video appear as a search result. Just click on Search and choose “By Video ID.” Then type in the Video ID as it appears above. Be sure to include the dash.